Book Marketing

Book Marketing And Publicity

Many authors do not experience book marketing success in the measure they would like. Marketing a book successfully in today's publishing world is a highly specialized task and involves a very specific skill set. It is very difficult. It is not for the inexperienced.

Certainly you could attempt marketing a book on your own, but think about this. If you needed surgery, you could operate on yourself. But would the results be good?. If your car needed a major repair, you could attempt this on your own, but the results may not be what you hoped. In both cases you would certainly waste a lot of money, lose time, take unnecessary risk and experience a great deal of frustration.

Do It Yourself Book Marketing?

Book marketing is much the same. Book marketing is one of the most difficult of marketing challenges, even for the experienced. You could attempt to market your book with no help. But the learning curve is very long, the task difficult and it may take many, many years for you to begin to experience any success whatsoever. You will likely waste a great deal of time and money. So, why not consider bringing in a partner with many years of experience?

Jennifer Swanson, Children's Author -

What Do We Do?

A&A Printing can show you how you might begin to produce real results. We make no empty promises. Our 30 years of experience in marketing and publicity allows us to put our knowledge and experience to work for our clients to produce results.

Traci E Hall, Author -

Book Marketing Strategy - There Is No 'One-Size-Fits-All' Book Marketing Plan

This is a real trap many fall into. What works for others may not work for you. Well meaning people are willing to give book marketing advice, but advice is good advice only if it produces results for you. Creating a real world book marketing plan that leads to increased sales - marketing results - is very difficult. This requires a thorough analysis of your very specific situation and requires a well defined, effective book marketing strategy specifically designed to set you apart from your competition, utilizing specific book marketing strategies that will work for you. We provide that for our partners.

John Meacham, Author -

How Do We Do It?

Many people concentrate only on specific tactics - the tools of book marketing - and can experience failure without ever understanding why failure has occurred. A&A Printing specializes in developing comprehensive, strategic book marketing plans that produce real world results. Our services include:

Strategic Marketing Planning Brand Development Client Profile Development
Strategic Publicity Planning Advertising Planning Search Engine Optimization
Social Networking Planning Blogging Strategies Marketing Website Design

and much more, all at a cost that is far less than others. Our free, no obligation Marketing And Publicity Strategy Analysis is the first step. This analysis will help you determine which course of action may be appropriate for you. Whether you are new to marketing or have been in business for many years, today's environment demands a new perspective be taken in regards to creating effective book marketing and publicity plans. Our experience can bring that to the table for you. The Marketing And Publicity Strategy Analysis is the first step. There is no cost. There is no obligation. There is no sales pitch. It is the first step towards real world success

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